ONE VISION, ONE GOAL, SHARED BY ALL
A Unified Strategy for Success
A Winning Outlook
ALIGNING OUR GOAL WITH OUR PURPOSE
Our goal is a catalyst to all of our dreams and aspirations for the future. It allows us to love the work we do and to create a fabulous life for ourselves. As Ultimate Strut Ambassadors™, we work towards this common goal with unrestrained passion, knowing that once it’s achieved, our individual desires and wishes will come to fruition as well. As a brand, we arrive at a place where our goal and our purpose unite, and we STRUT AS ONE executing our strategy to accomplish it all together.
A Defined goal
GET GUESTS AND KEEP GUESTS
The foundation of European Wax Center’s success is to get guests and keep them coming back. Everything we do and say revolves around this one, clear goal. From our unique set of product and service offerings, to the unforgettable experience each associate provides, to our dedication to proper skin care education, our priority is to help each guests feel gorgeous and confident by revealing their beautiful skin.
How do we achieve this goal? Where do we begin? It starts with articulating our goal and our vision for the future. It starts with everyone understanding our defined strategy and how they each fit into the bigger picture. It starts with us being consistent in everything we do. And finally, it starts with every Franchisee, Center Manager, and Associate playing their special role in our STRUT world. A world excelled by a commitment to our unique set of values and lifestyle of good business.
The ultimate challenge
STRUT AS ONE
Each day, we challenge ourselves to reach our goal of getting guests and keeping them. We challenge ourselves to help those around us embrace their strut. Not because of the results, but because of how great it feels.
Financial success, fulfilling your dreams, career growth—these are not our challenges. They’re merely the results of becoming an Ultimate Strut Ambassador™, who embodies EWC’s vision of becoming an iconic beauty brand and shares our message with the world.
Once we recognize and accept this, we begin our commitment to living in a world of strut. We begin to understand how what was once an aspirational lifestyle has now become our daily style of living.
Every day, we challenge ourselves to do better, to uphold our brand values and to act in a manner representative of an Ultimate Strut Ambassador™.
We challenge ourselves to Strut as One.